by Ragni Trotta | Jun 2, 2020 | Uncategorized
In a previous blog, we discussed the importance of target marketing and reaching your audience. Your target audience is made up of your potential consumers, and your consumer base is a foundational component of your brand’s success. The main goal of creating a content...
by Ragni Trotta | May 4, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
Much of what we do is influenced by visualizing colours. From early childhood, colours play a critical role in our cognitive development and how we learn and interpret things as adults. Toys are made with bright and engaging colours, and books are illustrated with...
by Ragni Trotta | Apr 16, 2020 | Uncategorized
In our last blog, we discussed the importance of creativity in marketing and how marketers can better foster their creative development. While creativity is vital as a marketer, there are other areas you need to focus on as well, like understanding niche and target...
by Ragni Trotta | Mar 9, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
The media surrounds us in almost everything we do. Every day, you’re exposed to hundreds of different messages that are competing for your attention. As a marketing professional, one of the most important keys to a successful marketing campaign is creativity in...
by Ragni Trotta | Feb 4, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
Technology has changed the way many people go about their daily lives, but much has been lost in personal communication which is now mainly taking place by email, SMS, WhatsApp or Messenger. In a world where the challenge is to find ways for your message to stand out...