by | Sep 26, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
Regardless of a company’s size, a well-thought-out marketing strategy is a critical part of a business’s opportunity for success. In today’s tech-driven world, traditional marketing tactics have evolved substantially, and the ability to reach new...
by | Aug 25, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
The surge of the COVID-19 pandemic entered our lives with force, as government-mandated business closures and stay-at-home orders were established in efforts to decrease the spread of the novel virus. With that, we’ve learned to adapt to a new way of living from both...
by | Aug 1, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
The availability of Social Media platforms for users to choose from has exploded to a multitude of platforms that allow users to share various parts of their lives and virtually connect in almost an instant. Social media isn’t limited to only personal use, however. In...
by | Jul 1, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
Content marketing generally requires the use of various social media platforms to engage and communicate with your audience. While the ability to advertise a business on social media has been present for some time, throughout the last few years, social media marketing...
by | Jun 2, 2020 | Uncategorized
In a previous blog, we discussed the importance of target marketing and reaching your audience. Your target audience is made up of your potential consumers, and your consumer base is a foundational component of your brand’s success. The main goal of creating a content...
by | May 4, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
Much of what we do is influenced by visualizing colours. From early childhood, colours play a critical role in our cognitive development and how we learn and interpret things as adults. Toys are made with bright and engaging colours, and books are illustrated with...
