by ragnitrotta | Nov 20, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
Consumer behavior is the study of how individuals make buying decisions. What motivates them to make a purchase? How does their environment contribute to their decision-making process? As a marketing professional, understanding consumer behavior is key to building a...
by ragnitrotta | Oct 15, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
Digital marketing can be very challenging, but it is a great way for businesses to get visibility, show consumers who they are and what services or goods they provide. Businesses should not be afraid to try out new technologies and tools to grow. Adding a personal...
by ragnitrotta | Aug 1, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
The availability of Social Media platforms for users to choose from has exploded to a multitude of platforms that allow users to share various parts of their lives and virtually connect in almost an instant. Social media isn’t limited to only personal use, however. In...
by ragnitrotta | May 4, 2020 | Marketing & Media, Ragni Trotta, Uncategorized
Much of what we do is influenced by visualizing colours. From early childhood, colours play a critical role in our cognitive development and how we learn and interpret things as adults. Toys are made with bright and engaging colours, and books are illustrated with...